The Brand Auditor story
|
|
Who are we, and what is Brand Auditor?
Brand Auditor was created to make reliable, industry-standard brand audits available for SME, startups and one-person businesses well below professional audit prices. Companies with great brand management grow faster, so we help them to get professional level brand audits at entry-level prices. We are a group of brand management and marketing experts with world-class experience, and an analytical framework that has been used in some of the largest brands on planet Earth. How does it work? Based on the super-detailed brand audit systems we used at companies like BMW, Hilton, Adidas or Gucci, we have designed a leaner audit framework optimized for SME, startups and even one-person businesses. We do audits with strict procedures and data processing systems that ensure that each audit is carried out with the same attention and level of precision. Unbiased opinion To avoid biased opinions, each audit is done by five different branding experts. The final scores in the audit are the averages of the feedback of these independent auditors. This is essential to eliminate the risk of opinionated ratings and reviews. |
