Hotel and resort brand audit
A hotel sales and marketing oriented audit, specifically designed to identify the strengths and weaknesses of your hotel brand, product presentation and how it is seen by your target market. Find out what your audience thinks about your hotel or resort, price quality ratio, and attractiveness, all based on extensive big data and survey feedback.
This audit offers a comprehensive analysis based on survey feedback, score ratings, quantitative feedback and external audit data from various data brokers. The report will give you specific insights on how to improve your personal brand image and content management practices.
This audit is suitable for:
- Independent hotels and resorts
- Small hotel groups
- Hotel associations
- Hotel management companies
The 9-page audit covers the following sections:
- First impressions by 3 traveler types (couples, families and friends)
- Product valuation by 3 traveler types (couples, families and friends)
- Brand website experience feedback
- Social media experience feedback
- Customers opinion about pricing, offers and booking conditions
- Booking likeliness
In each section, various items are analyzed. In total, your report will include the evaluation of 28 key points of your hotel brand and marketing management.
Insights are based on targeted customer surveys and big data from various market research companies.
- Delivery time: 14 business days (or less)
- Delivery method: email
- Payment method: any credit or debit card
Any questions? Message us or arrange a call.
We welcome any questions before placing your order.
